Your brand, on my laptop.
Your logo travels with me on a founder’s best friend: the ThinkPad.
Auction · you can still outbid any spot
Tap any spot to place a bid.
I’m financing my first ThinkPad by selling the one surface everyone sees: the lid.
Cafés, coworking spaces, events… get your brand in the outside world
The auction, live.
Every spot shows its current top bid.
Spots from 125 € Small · 200 € Medium · 400 € Large, with a premium next to and around the ThinkPad logo.
- 1 715 €3 bids
2Large · 9.5 × 5.5 cm
Marquee — above the logo
- 1 200 €6 bids
1Large · 9.5 × 5.5 cm
Top left banner
- 666 €13 bids
8Medium · 9.5 × 4 cm
Bottom left strip
- 500 €11 bids
3Large · 9.5 × 5.5 cm
Top right banner
- 480 €12 bids
10Medium · 9.5 × 4 cm
Bottom right strip
- 440 €14 bids
9Medium · 9.5 × 4 cm
Bottom center — under the logo
- 350 €9 bids
7Small · 4.5 × 4.5 cm
Middle right
- 337 €8 bids
6Small · 4.5 × 4.5 cm
Inner right — beside the logo
- 290 €7 bids
5Small · 4.5 × 4.5 cm
Inner left — beside the logo
- 230 €12 bids
4Small · 4.5 × 4.5 cm
Middle left
How it works
Pick your spot and size
Ten zones in three sticker sizes, priced by size and visibility.
Win the bid
The top bid at the end of the auction wins. I'll reach out to arrange payment.
Your sticker rides along
I print your logo as a quality die-cut vinyl sticker, and everywhere the ThinkPad goes, your brand is visible.
What the money buys.
Here are the exact specs. About 8.1% of everything raised goes to Swiss VAT before I buy anything lol, so the 2 499 € is really covered around 2 297 €. Anything above that supports my indie journey and the future trips the laptop and I will go on!
ThinkPad X1 Carbon Gen 12, Storm Grey
2 499 €- Processor
- Intel Core Ultra 7 155H
- Memory
- 32 GB LPDDR5x
- Storage
- 1 TB SSD
- Display
- 14” 2.8K OLED, 120Hz
- Keyboard
- Backlit keyboard with fingerprint reader
- Weight
- 1.24 kg
- In the box
- 65W USB-C charger
Priced in euros, buying it here in Switzerland. Dollar figures on this page are that euro price converted (Lenovo’s own US price looks lower before local taxes). Anything raised past the goal pays for the trips the laptop goes on. Check the price at Lenovo.
Questions & Answers
Is this real?
Completely. The ThinkPad is real (well, imminent), the stickers are real vinyl, and I will travel with it and work with it in public spaces. The only fictional thing is the idea that a laptop lid isn't premium ad inventory.
Why this ThinkPad?
In short: I need a reliable machine for travel and dev work = ThinkPad.
I've been running things from my old laptop for years, and it's finally showing its age every time I travel for work.
I've also started building mobile apps at the beginning of 2026, and building without a proper machine is just the worst (still making some money from them right now). I'd like to finally be able to ship faster.
What do I actually get?
Your brand showing up both on socials and in the real world:
- A die-cut vinyl sticker of your logo on the lid of the laptop = visible in public spaces + in my photos/vlogs
- A spot on this page with a link to your site
I can't promise you impressions or ROI, just that it goes where I work and appears in some of the stuff I post.
How does payment work?
Bidding takes a 20% deposit (minimum 10 €), paid by card when you place the bid. If you don't win, it comes back in full, automatically. If you do, it counts toward the price and I send a payment link for the remainder. Bids are settled in euros; the dollar prices shown are indicative.
What if someone outbids me?
You get an honorable mention in the bid history and the chance to swing back. Outbids need to beat the current bid by at least 10 €.
Can any brand join?
Almost. Every sponsor is approved by hand before anything appears, and I keep the final say on what goes on the lid — it travels with me, after all. If your bid is refused, your deposit comes back in full.
Why not just buy the ThinkPad?
I've been needing one for months, MRR is increasing but I'm still far from being able to afford it at the moment. If this flops, I'll just keep waiting until the day I can get one, but you won't be on it then.
Can I do this with my own laptop?
That is the most asked question in the replies, so yes — I'm building it. You set your machine and your prices; the sticker spots, the auction, and everything else is handled for you.
One email when it opens, nothing else.
Want to do this with your own laptop?
You set your machine and your prices; the sticker spots, the auction, and everything else is handled for you.
One email when it opens, nothing else.